About Cesc
Cesc Marsal is induSmart's digital solutions architect. His job is turning a slow, manual process into a system that runs itself: automations, integrations between tools, AI agents and custom development, always designed around the reality of an industrial company.
His obsession is technology that is solid and scalable rather than a patch: that it holds up as the business grows and that the team uses it without friction.
Areas of expertise
Process automationIntegrations & APIsApplied AIAI agentsCustom developmentDigital architecture
In one sentence
- Digital solutions architect
- Automation and integrations for industry
- Applied AI and custom agents
- Robust, scalable infrastructure
- Technology the team actually uses
What they write about
Process automationHow to invoice more without adding headcount, by removing manual tasks.
AI applied to the businessAgents and assistants that answer enquiries and take load off the team.
Integrations and dataConnecting tools so information flows without being typed in twice.
Technology with judgementWhen automating is worth it and when it is not.